The Untapped Potential of Security and Web Hosting – an Interview with Roxane Divol, SVP and GM, Symantec Website Security

Security

The Internet is still the fastest growing and most dynamic sales channel – and is fraught with unprecedented complexity, which only increases year over year as cybercriminals grow more bold.

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Category: Net Culture
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Achieve the right category structure for your online store

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By ensuring a clear structure you can help visitors find their way and so make the shopping experience an optimal one.

Every online shopper has a particular aim in mind. Susan, for example, seeks the very best price for a new iPhone. Ben is on the hunt for a low-cost kettle with a 1.7 litre capacity, while Mike is looking for an up-to-date electronic item as a birthday gift. Although all three customers have different ideas, they’re all pursuing the same goal: to find the right product as quickly as possible.

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Category: eBusiness | Tips
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Safest of the safe – 1&1 starts with large security initiative

Security

Did you know that 97% of all websites worldwide are not sufficient protected? Cyber-attacks in 2015 increased by 23% and despite efforts on education around the topic, phishing is becoming more and more popular when it comes to stealing a website’s date.

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Category: Company
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Interview with Rafael Laguna: “No more excuses for crypto-refuseniks”

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Software producer Open-Xchange has recently published the second Consumer Openness Index. The study surveyed 1.000 Internet users in Germany, United Kingdom and the United States respectively regarding their attitudes towards data protection and online privacy. We interviewed Rafael Laguna, CEO of Open-Xchange, about the results.

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Category: Net Culture
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New data centre in the UK for local cloud services

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Cloud Server customers in the UK now have the option to select a regional data centre for their hosted services. It doesn’t matter which data centre they decide to use, 1&1 processes their data in accordance to UK data protection law, in line with European data protection regulations.

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Category: Products | Servers and Hosting
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Benefits of private domain registration

Two people using their devices

Private registration is now available with selected 1&1 domains. But what does private registration actually mean, and what are the benefits of selecting it for your domains? Essentially, private registration offers an extra layer of online anonymity and provides enhanced protection for your personal details and improved security on the Internet.

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Category: Products | Servers and Hosting
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Five ways to a brilliant online shop design

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Consumer expectations are increasing all the time. What should merchants consider if they are to beat their competition?

Nowadays it can be challenging for online retailers to identify a genuine product niche. To make their shop successful they therefore need to find additional points of difference – its ‘USPs’ or unique selling points. Particularly important in this context is what is termed the ‘buyer experience’, which depends largely on an appealing shop design. Design trends can come and go – what’s seen as trendy today can very soon start to look dated or tired. However, below we highlight the design fundaments that have stood the test of time, and have a real business case to them:

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Category: eBusiness | Tips
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Slow-loading websites belong in the past: The new 1&1 Smart Hosting

Cube 1&1 Smart Hosting

Modern browsing behaviour is driven by very short attention spans. Therefore, successful online businesses need websites which allow customers and visitors to find the content they are looking for quickly. Ignoring this could cause a high bounce rate from your website and, when managing an e-shop, this translates to the loss of sales and revenues. 1&1 recognises this and in efforts to address this, now features a new hybrid technology, called 1&1 Smart Hosting, to help load websites faster than ever before.

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Category: Products | Servers and Hosting
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How Adding LiveChat to Your Website Can Improve Customer Satisfaction

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by Olga Kolodynska

What is the most important thing in customer service for you? For 44% of online consumers it is having a live person answer their questions while they are in the middle of an online purchase.  Moreover researchers show, customers are willing to pay more for products if the company provides a great customer service. So why not provide a LiveChat on your website to improve your customer satisfaction?

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Category: MyWebsite & Apps
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Quickly grow your online business: The new 1&1 Marketing Toolbox

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Companies are spending more on digital marketing than ever before, with 98 per cent of marketers recognising the rapidly increasing influence of online marketing, according to Gartner. Despite this growth, small and medium sized businesses (SMBs) risk falling behind larger companies with bigger budgets and marketing power, and being unable to set themselves apart.

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Category: MyWebsite & Apps | Products
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