Kyle Scott

VP of Search, Rocket 55

Kyle Scott is the Vice President of Search at Minneapolis-based digital agency Rocket 55. In this capacity, he oversees the company’s search engine optimization solutions – keeping up with the latest changes in best SEO practices and helping clients achieve higher rankings in online search results. For more on Rocket 55, visit: rocket55.com

Posts by Kyle Scott

Organizing Website Redirects without Hurting Your SEO – Part 3

In our previous discussions, the impact and organization of redirecting links for SEO were focused on. But once redirects have been put in place or a new site is launched, it is extremely important to make sure all of the new links are working properly (This is where the old URL to new URL document we created earlier will come in handy!).

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Category: Tips
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Redirecting Your Website While Sustaining Your SEO – Part 2

Website Link Redirection

In my previous article, we talked about the reasons for redirecting website pages and how it impacts your SEO in the long run. Today, we will take a deeper look into the steps to take in order to make these changes within your current website so that you can keep visitors and popular search engines interested in your website.

What is the first step I need to take in order to organise the redirects?

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Category: Tips
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Redirecting Your Website While Sustaining Your SEO – Part 1

SEO

When it comes to changing a domain name, many Web professionals tend to dread redirecting the URL – often a hassle but very necessary step. You have worked so hard to build and establish the website under the previous domain name. However, with just a few simple practices, you can ensure a smooth transition.

So why would you want to redirect the domain name then?

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Category: Tips
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