In my series of articles, I already showed you the difference between genuine and fake reviews and gave you some tips how you as a retailer should react to reviews, positive or negative. This time, I’d like to concentrate on the latter.
So you’ve sent the goods well packaged, intact and complete within the specified delivery time, but your customer has still submitted a negative review of his order? It happens. And what you have to remember is this: Don’t get angry, manage it professionally.
Customer criticism is part and parcel of the digital age and is by no means a reason to despair. On the contrary, as long as you respond actively and correctly to them, even negative reviews are valuable. I would like to show you how to turn a negative review into a positive customer experience.
Category: Net Culture | Tips