Tag Archives: MyWebsite

Mobile Friendliness: How to optimise your site for mobile devices

Whether a smartphone, tablet or ultrabook, an increasing number of people are surfing the net on mobile devices. I’m also no exception. Whether trying to find restaurants in the area, looking for a handyman at home or searching for a hotel for my next holiday, I reach for my phone or tablet first. Recent studies have proven again and again that millions of people surf the web on mobile devices, a number which is increasing all the time. Moreover, in recognition of this trend, Google added a mobile friendliness factor to its search engine rankings in April 2015. That’s why having a website that is optimised for mobile devices is now also an important part of your search engine ranking. Mobile surfing of course means that visitors have different needs than in the past and therefore requirements for modern websites have changed. Some page elements, which display ok on the desktop version of a site, may create errors or problems on a mobile device or not even show at all.

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Category: MyWebsite & Apps | Tips
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How do I find a design that suits my company?

You’ve probably heard the saying that you only get one chance to make a first impression. Many scientific studies have shown that first impressions are often the strongest. That’s why it is especially critical for your website to make a great one. For many visitors, it will be the first experience they have with the company. A successful web presence increases the chance that potential customers spend more time on your site and decide to do business with your company. In order to leave a positive first impression, it’s important to pick a design that fits both your company and services/products. Requirements, of course, will vary depending on the industry. Next, I’ll show you three typical areas of business and which factors are important to keep in mind when choosing your design.

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Category: MyWebsite & Apps | Tips
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No time to create your own website? The 1&1 web designers will take on the job

Between accounting, customer support and advertising there’s no time for small businesses to deal with designing and improve their own website. With the 1&1 MyWebsite design service, you can leave the initial creation of your business website in the hands of an experienced web design expert, leaving you free to concentrate on the most important thing: your business.

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Category: Inside 1&1 | MyWebsite & Apps | Products
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Creating a business website now even faster and easier with 1&1 MyWebsite

Running a business is a full time job: designing marketing materials, managing projects, staff planning and budgeting – you’re constantly busy. While doing all of this, it’s not very realistic to also try to create your own website. But if you have a trustworthy partner on your side, the path to your own web presence shouldn’t be a difficult one. With the new features for 1&1 MyWebsite, small businesses and freelancers can easily create their professional company website and get found online even faster.

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Category: Company | eBusiness | MyWebsite & Apps | Products | Service
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My Story by Hayley Elizabeth

Hayley Elizabeth Bridal Boutique - 1&1 TV Ad

It’s every bride’s worst nightmare; not finding that perfect dress or receiving disappointing customer service in the process. Your engagement and wedding day is the most special occasion of your life – so all brides should be treated as a princess and expect only the best service, right?

While this wasn’t the case for Hayley Elizabeth, the difference with many other brides that may have encountered a similar scenario is that Hayley took advantage of her under par experience, spotted an opportunity and launched her own bridal boutique.

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Category: eBusiness | News | Tips
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NEW 1&1 MyShop for MyWebsite: Everything an Online Store Needs

eCommerce

Whether you run a small or large business, you should consider several crucial elements for your website in order to maximise online sales. The new 1&1 MyShop for MyWebsite includes all the necessary elements of a successful online store.

As consumers turn to the Web to accomplish nearly every task – from product research to purchasing – it is clear that businesses need to invest in creating a successful online presence. However, many get stumped when trying to determine how to integrate an online store into an existing website.

Your Online Store Needs to Grow with Your Sales Experience
If you are new to the world of eCommerce and want to start with just a few products, you should make sure that your shop can handle the growth of your sales experience. As your business grows, your website should be able to adapt to the increase of inventory and demands. Having a flexible online store allows for development of your online business.

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Category: Products
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Blog on the Go with the 1&1 MyWebsite Blog App

Whether a business owner is having a customer meeting, or visiting a supplier, they assume many roles within their organisation. While traveling, it is important to keep their customers informed about news and events of the business, but they must rely on a mobile device such as a smartphone or tablet. Thanks to the new 1&1 MyWebsite Blog app, now available for iOS and Android, business owners can access and update their blog on-the-go.

With the new app for MyWebsite customers, users can create a new blog post, customize it with images, and publish directly from their mobile device. The app can also be combined with the existing 1&1 Web Analytics app to provide an overview of key statistics for your website.

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Category: MyWebsite & Apps
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Add Useful Tools to Your Website with These Great Web Apps

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In this particular Web App roundup, I’ve taken a look at 1&1’s comprehensive Web Resources section to pick out no less than 11 of the best widgets for adding extra functionality to your 1&1 Website. Whether it’s translating the entire site into another language or simply providing a useful comparison table, you’ll find just the Web App you need.

BlastCasta

This app allows you to incorporate any RSS feed – an automatically updated list of stories from a website – into one of your Web pages. You can place your feed in the main body of your page, or incorporate it into a sidebar. All you need to provide is the Web address of the RSS feed in question – visit the parent website, and look for a RSS button, which you’ll probably find on its news or blog page, in the site’s footer or under Contacts.

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Category: MyWebsite & Apps
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Keep it Simple: Make Your Website Easy to Read

For the majority of website visitors, the amount of time they spend on a particular page is typically measured in seconds, not minutes. Therefore, if you are getting into too much detail in some areas of your website, you might not be getting your full message across. Your customers are trying to get information as fast as possible, and anytime they run into a lot of text and information that they have to sift through on their own, it can turn them away from your business. The key is to strategically utilise the text on the pages of your website.

To make your website easier to read, try to convey messages in short sections, rather than long pages. This will keep the user moving through the site to learn more information a little bit at a time, and not be turned away by a wall of text all crammed into a single area. The individual sections should be broken up as well. Ideally, your visitors should be able to skim through the content to learn more about your business without having to spend a lot of time reading. Utilise headings, bulleted lists, and call out specific terms in bold to draw your readers’ attention.

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Category: Tips
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7 Great Web Apps for Travel and Tourism

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If you’re in the tourism industry or simply a keen traveller, you’ll find a number of online tools and services are out there ready and willing to help you manage your operations efficiently and effectively. In this roundup, we’ve dug out a number of Web Apps that can integrate travel-based tools into your 1&1 MyWebsite.

Airbnb

If you have a unique property to market for short-term rental, such as a flat, villa or even just a room in your apartment, Airbnb exists to help you showcase that property to others. Listings are free – just select your home and room types, how many the property accommodates and where you’re based. Everything’s based around referrals, not just for hosts but also for guests, and the site manages everything for you, including payment. Once set up, use the Web App to incorporate your listing directly into your 1&1 MyWebsite.

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Category: MyWebsite & Apps
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